Realtors: The Postcard Formula That Wins Listings

Real estate is a hyper-local business—your next sale might be sitting just one block away. That’s why Every Door Direct Mail (EDDM) Postcards remain a time-tested staple in high-performing marketing stacks. But a postcard is only as powerful as its design and print quality. At The Complete Package, we’ve taken the classic real-estate postcard and leveled it up with premium specs, bigger dimensions, and limited-time June savings that keep your budget as lean as your pipeline is full.

And right now? There’s no better time to jump in.

A good postcard can make all the difference

Why Our 8.5" × 11" EDDM Postcards Win Listings

Oversize Format (8.5" × 11")

Commands attention in a stack of mail—more room for hero photos, bold headlines, and compelling CTAs.

Premium 16 PT Cardstock

Feels substantial in hand—signals professionalism, quality, and trust.

High-Gloss UV on Both Sides

Colors pop, photos sparkle, and your message is protected from smudges, scuffs, and mailbox moisture.

Save Up to $125 in June

Stretch more impressions out of every marketing dollar during peak summer selling season.

If your goal is hyper-local visibility, EDDM is the most affordable and scalable solution. Unlike traditional mailers, EDDM doesn’t require a mailing list. Instead, you target by ZIP code or carrier route—and your postcard lands in every single mailbox in that neighborhood.

Ideal for:

  • Farming new neighborhoods

  • Promoting listings, open houses, or price drops

  • Building top-of-mind awareness in your market

  • Introducing yourself to recently moved-in homeowners

It’s simple, direct, and designed to generate inbound leads.

Five Design Essentials for Lead-Generating Postcards

  1. Own Your Color Story—But Keep It Tight
    Nail your brand palette with no more than three hues. A patriotic red accent on your June “Just Listed” card looks sharp against a navy background—and it’s easy to contrast with our high-gloss finish. At The Complete Package, we have a graphic design team that can help!

  2. Let the Fonts Work (Not Fight) for You
    Stick to bold sans-serif headlines and an easy-reading body typeface. Big card + clean typography = instant curb appeal in the mailbox.

  3. Put the Offer Up Front, Keep the CTA Crystal-Clear

    • Offer: “Free Home Value Report – Yours in 24 Hours”

    • CTA: “Get Your Estimate Now”

    • Contact: Phone, QR code, and short URL—simple and direct.

  4. Leverage Both Sides Like a Storyboard
    Front = emotional hook (hero home photo, eye-catching headline).
    Back = nuts and bolts (key features, testimonial pull-quote, map of recent sales). Our two-sided UV coating ensures every inch looks flawless.

  5. Personal Proof Points Matter
     Add MLS #, brokerage logo, and a brief success stat—“17 homes sold in your ZIP last quarter”—to reinforce authority without clutter.

Timing & Logistics

  • Print Turnaround: 5–7 business days

  • Postage: Not included—budget for USPS EDDM rates

  • Questions? Email orders@tcpackage.com for custom quantities or design support.

Ready to Fill Your Summer Pipeline?

Order your EDDM Postcards now and secure up to $125 off with our June 2025 promotion—while your competitors are still drafting their next email blast.

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